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“Like vs. Become a Fan” It’s the little thing that counts

Sudden confusion happened over the past weekend when many facebook users encountered what seemed to be the disappearance of the “Become A Fan” button, which was transformed into the “Like” button for fan pages. My first reaction to this was, “What the heck?” Then I realized that half of my friends were liking fan pages a lot quicker and faster on Facebook.

It brought back the idea that a little change such as “like” can make a big difference in people’s interaction on Facebook. Psychologically, human beings tend to like things more than they consider themselves as fans of something. Little things do count and the smalls changes can make big differences. Just like a marketing campaign, if it is positioned correctly with the right wording, then it will work magically. So next time, take a little look into the little things that affect your website, design, or advertisement. It can be the big make or break factor.

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  • Anonymous

    The “like” versus “fan” option also adds a tiny bit more intimacy. Fans tend to be more removed. We are fans of, say, Paul McCartney, who most of us are highly unlikely to ever meet. But liking is personal and closer. rnrnIt comes back to — semantics are actually important. English is a huge, rich language with incredible shades of meaning among words. Hence web content creators need to be very, very careful with their chosen words, and I’m not just talking about key words and SEO. It’s those little nuances of meaning that are going to potentially make or break the connections among people.

  • Anonymous

    The “like” versus “fan” option also adds a tiny bit more intimacy. Fans tend to be more removed. We are fans of, say, Paul McCartney, who most of us are highly unlikely to ever meet. But liking is personal and closer. rnrnIt comes back to — semantics are actually important. English is a huge, rich language with incredible shades of meaning among words. Hence web content creators need to be very, very careful with their chosen words, and I’m not just talking about key words and SEO. It’s those little nuances of meaning that are going to potentially make or break the connections among people.

  • janetgershensiegel

    The “like” versus “fan” option also adds a tiny bit more intimacy. Fans tend to be more removed. We are fans of, say, Paul McCartney, who most of us are highly unlikely to ever meet. But liking is personal and closer.

    It comes back to — semantics are actually important. English is a huge, rich language with incredible shades of meaning among words. Hence web content creators need to be very, very careful with their chosen words, and I'm not just talking about key words and SEO. It's those little nuances of meaning that are going to potentially make or break the connections among people.