Elevating a brand
Thanks to Caleb McGrew’s long work and established reputation as the go-to esthetician in South Florida, Skn already celebrated a strong following of loyal and vocal customers. That said, the existing SKN Miami brand was too localized for their ambitions of growing outside of the region, their website was disorganized and their brand was unrefiend. Thus failing to attract and retain new customers. When they brought us in to work with them, it was clear we needed to rebuild from the ground up.