— AGENCY

We’re a team of passionate innovators who love all-things digital. We are incredibly hands-on with our clients as execution partners for brands that have strategy in place and need help executing, or taking the lead for clients building from the ground up.

Every stage of our client engagement has multiple levels of approval and control so everyone is always aware of what’s going on. Our goal is results based. Understanding your business goals, how you define success and how to deliver the highest ROI for your brand.

— THINGS TO KNOW ABOUT US

01

Strategic Thinkers

We’re not a paint by numbers agency. We work with you intimately to craft solutions that will propel your business to new heights.

02

Process Driven

We always start an engagement with upfront discovery, and draft detailed strategy that ensures a successful outcome.

03

Engaging Creative

Design is really an act of communication, which means having a deep understanding of the customer we’re helping you engage and connect with.

04

Tech Innovators

We’re relentless problem solvers, delivering cutting-edge technology solutions to serve as the foundational growth elements to our clients’ businesses.

— TEAM

A few key people that make things work around here.

Jeremy Mays
Founder + CEO

Tony Hyppolite
Head of Digital Media Production

Geoffrey Murallon
Front End Developer

Jenny Farias
Partner | Branding + Strategy

Shahzad Ahmed
Full Stack Developer

Brandon Stewart
Director of Search

Joanne Burgess
Content + Creative Services

Penny
Director of Barking & Napping

Frankie Stavrianopoulos
Business + Client Services

Usman Shabir
Back-End Developer

J. Martinez
Director of Paid Media

Rafael Peduti
Senior Content Developer

— CLIENT PARTNERS WE’VE WORKED WITH

We work with motivated brands that believe in bold ideas and want a partner like Transmyt to take the lead in their growth agenda.

— INSIGHTS

Articles & Perspectives

We offer actionable advice for brands and businesses to implement in their growth efforts. We take pride in the content we produce and implement all of these strategies and considerations in our client accounts too.

Marketers Can Measure Everything – But Should They?

Jeremy Mays2022-05-24T18:49:44+00:00May 24th, 2022|

Marketers are often told: “You can’t measure some things – like branding or PR results – because they’re intangible.” Unsurprisingly, these naysayers often come from the financial side of the business. But ...

How B2B Content Marketing Can Ease Your Business Problems

Jeremy Mays2022-05-09T23:07:49+00:00May 9th, 2022|

As the Covid tsunami subsides, companies are exploring how to restore, restructure, and renew their pre-pandemic business practices. And one of their main allies in this painful process is B2B content marketing. ...

Whats, Whys, and Hows of Ethical Marketing

Jeremy Mays2022-05-09T22:50:42+00:00May 9th, 2022|

Aligning your marketing strategy with ethical concepts is one of the best ways to burnish your brand. That’s because ethics is becoming increasingly important across a broad range of age brackets and ...

How to Improve Your Brand Reputation

Jeremy Mays2022-04-25T22:18:16+00:00April 25th, 2022|

With so much attention focused on social media, websites can easily be neglected. Although brand-promoting content is important, it’s important to remember that its website is the beating heart of any business ...

View Our Work →

— AGENCY

We’re a team of passionate innovators who love all-things digital. We are incredibly hands-on with our clients as execution partners for brands that have strategy in place and need help executing, or taking the lead for clients building from the ground up.

Every stage of our client engagement has multiple levels of approval and control so everyone is always aware of what’s going on. Our goal is results based. Understanding your business goals, how you define success and how to deliver the highest ROI for your brand.

— THINGS TO KNOW ABOUT US

01

Strategic Thinkers

We’re not a paint by numbers agency. We work with you intimately to craft solutions that will propel your business to new heights.

02

Process Driven

We always start an engagement with upfront discovery, and draft detailed strategy that ensures a successful outcome.

03

Engaging Creative

Design is really an act of communication, which means having a deep understanding of the customer we’re helping you engage and connect with.

04

Tech Innovators

We’re relentless problem solvers, delivering cutting-edge technology solutions to serve as the foundational growth elements to our clients’ businesses.

— TEAM

A few key people that make things work around here.

Jeremy Mays Founder + CEO

Tony Hyppolite Head of Digital Media Production

Geoffrey Murallon Front End Developer

Jenny Farias Partner | Branding + Strategy

Shahzad Ahmed Full Stack Developer

Brandon Stewart Director of Search

Joanne Burgess Content + Creative Services

Penny Director of Barking & Napping

Frankie Stavrianopoulos Business + Client Services

Usman Shabir Back-End Developer

J. Martinez Director of Paid Media

Rafael PedutiSenior Content Developer

— CLIENT PARTNERS WE’VE WORKED WITH

We work with motivated brands that believe in bold ideas and want a partner like Transmyt to take the lead in their growth agenda.

— INSIGHTS

Articles & Perspectives

Marketers Can Measure Everything – But Should They?

How B2B Content Marketing Can Ease Your Business Problems

Whats, Whys, and Hows of Ethical Marketing

How to Improve Your Brand Reputation

NEXT

View Our Work →

Email Personalization Statistics

When only subject line is personalized, emails have an average open rate of 7.4% and a click rate of .4%.

When message only is personalized, emails have an average open rate of 18.8% and a click rate of 2.1%.

When message and subject line are personalized, emails have an average open rate of 5.9% and a click rate of .2%.

Personalized emails deliver six times higher transaction rates.

70% of brands fail to use personalized emails.

Organizations using email personalization generate 17% more revenue through their campaigns than the average marketer.

Personalized emails deliver 6x higher transactional rates.

Website Personalization Statistics

74% of customers feel frustrated when website content is not personalized.

In-house marketers who are personalizing their web experiences and who are able to quantify the improvement see, on average, a 19% uplift in sales.

Personalized homepage promotions influenced 85% of consumers to buy while personalized shopping cart recommendations influenced 92% of shoppers online.

More than half of consumers (57%) are okay with providing personal information (on a website) as long as it’s for their benefit and being used in responsible ways.

Digital Advertising Personalization Statistics

79% of consumers say they are only likely to engage with an offer if it has been personalized to reflect previous interactions the consumer has had with the brand.

By 2020, 51% of consumers expected that companies would anticipate their needs and make relevant suggestions before they made contact.

88% of U.S. marketers reported seeing measurable improvements due to personalization, with more than half reporting a lift greater than 10%.

63% of respondents are highly annoyed by the way brands continue to rely on the old-fashioned strategy of blasting generic ad messages repeatedly.

If they get personalized offers or discounts, 63% of millennials, 58% of Gen Xers, and 46% of Baby Boomers are willing to share personal information with companies.

ECommerce Personalization Statistics

80% of shoppers are more likely to buy from a company that offers personalized experiences.

On average 71% of consumers express some level of frustration when their shopping experience is impersonal.

44% of consumers say that they will likely become repeat buyers after a personalized shopping experience with a particular company.

40% of executives say their customer personalization efforts have directly affected sales and profits in channels like ecommerce.

Marketers see an average increase of 20% in sales when using personalized experiences.

Content Personalization Statistics

63% of consumers said they’d think more positively of a brand if it gave them content that was more valuable, interesting or relevant.

78% of U.S. Internet users said personally relevant content from brands increases their purchase intent.

87% of consumers surveyed say that personally relevant branded content positively influences how they feel about a brand.

Lack of content relevancy generates 83% lower response rates in the average marketing campaign.

Individual customer stakeholders who perceived supplier content to be tailored to their specific needs were 40% more willing to buy from that supplier than stakeholders who didn’t.

B2B and B2C Personalization Statistics

81% of consumers want brands to get to know them and understand when to approach them and when not to.

Smart personalization engines used to recognize customer intent will enable digital businesses to increase their profits by up to 15%.

94% of customer insights and marketing professionals across multiple industries said personalization is “important,” “very important,” or “extremely important” for meeting their current marketing objectives.

79% of organizations that exceeded revenue goals have a documented personalization strategy.

When asked to prioritize one capability that will be most important to marketing in the future, one-third of marketers answered: “Personalization.”

Mobile Personalization Statistics

48% of people say it’s generally acceptable for companies to use their purchase history to deliver personalized offers via mobile so long as they can be opted in and out of.

41% of people say it’s acceptable for businesses to use their purchase history to deliver personalized offers via mobile so long as the offers are related to their history with the business.