When the global Coronavirus (Covid-19) crisis hit, people need a source of information they could trust.
When Covid-19 first descended on the world, and more importantly the country, there was a mad scramble for people to get real-time, up to date information from multiple sources. Our team worked in a rapid-repones effort to create a Covid-19 resource center that provided access to all of the critical information people needed. This resource center included, news articles from multiple sources, links to employment, funding and government resources, real-time tweets from key accounts, active videos and advice for the lawyers at Swartz and more.
The project was so successful that it spiked the Swartz Law web traffic by more than 2000% over a duration of 4 months while covid-19 information took over the search trends and captivated the attention of the world and country. Not only did it seve as an informaiton hub but it dramatically resported brand awareness of Swartz & Swartz at the same time. New client inquiries and requests for legal assistance were dramatically increased as a result.