— DEFINITION

ROI Tracking & Reporting

When you put in the extreme effort for something, you soon realize that you require a parameter upon which you can judge to assess what the profit really is.

Each company has a different mechanism that it benefits from, mostly these days serving as social media ones. However, there is a clear cut, simplistic manner and that is evaluating the return on investment. Before delving into the Return on Investment system of reporting as well as tracking, please ensure that:

  • You are tying some of your closed deals towards the social marketing route.
  • You are analyzing the success of the campaign by its initiatives and channels.
  • You connect with your dashboard the data you have received through your various marketing efforts.