Strategy Archives - Transmyt Marketing

Strategy

A marketing strategy refers to the comprehensive plan and approach devised by a business to promote its products or services to its target audience effectively. It involves defining clear objectives, identifying the target market, conducting market research, and developing strategies and tactics to reach and engage customers. A well-crafted marketing strategy encompasses various elements such as product positioning, pricing, distribution channels, promotional activities, and messaging, all aimed at achieving the business’s marketing goals, increasing brand awareness, driving customer acquisition, and fostering long-term customer loyalty

Categories: Email Marketing, Strategy
Cold Emailing Isn’t Dead, But Your Strategy Might Be
Cold emails have a terrible reputation—and in many cases, it’s well earned. The average inbox is flooded with lazy, templated pitches ...

Categories: Podcasts, Startups, Strategy
Startup Growth: Skip the Influencers, Book the Podcasts.
Forget traditional ads and outdated influencers—podcasts are the new frontier for startups to reach massive, engaged audiences. Learn how earned media on podcasts can transform your marketing strategy."

Categories: Startups, Strategy
Rewriting Startup Growth: Retention First, Acquisition Second.
Discover why customer retention is more cost effective than acquisition and learn actionable strategies to build loyalty, boost repeat business, and grow your startup sustainably

Categories: Content Marketing, Strategy
Budget-Friendly Content Marketing: Strategies That Stretch Every Dollar
Struggling with a tight content marketing budget? Discover five data-backed strategies to maximize every dollar and deliver impactful content without breaking the bank.

Categories: Strategy
The War-Time CEO Mindset: How to Lead When the Stakes Are Highest
Building a startup from the ground up is the quintessential journey of a visionary founder. Those early days are fueled by ...

Categories: Startups, Strategy
The Build Trap Explained: Why Your Startup Needs to Focus on Value, Not Features
Is your startup stuck in the Build Trap? Learn how to shift from endless feature development to delivering real customer value. Discover strategies to break free from feature overload and focus on long-term growth.

Categories: Customer Acquisition, Strategy
Distraction or Opportunity? Navigating Startup Growth In Presidential Election Years
Explore how presidential election years affect startup growth, funding, customer acquisition, and consumer behavior, and discover strategies to navigate the challenges of a polarized political environment.

Categories: Strategy
Beautiful, Broken, and Unusable: The Tale of Neglecting UX & Product Management.
Discover why relying solely on a UI designer and an engineer to build a product often leads to failure. Explore the importance of incorporating UX professionals and product managers to avoid costly redesigns and enhance user experience, illustrated by real-world examples like Snapchat, Google Glass, and the failed Humane AI Pin.

Categories: Strategy
Profit vs. Principle: The Dilemma of Corporate Social Responsibility
This article explores the complex debate over whether brands should take a public stance on political and social issues, examining the risks, rewards, and real-world examples from the past twenty years.

Categories: Strategy
Review Wars: The Battle for Five Stars and the Death of Honesty
Discover the truth about the broken internet review system, where businesses and consumers alike abuse the process. Explore real-life examples, the consequences of manipulation, and potential solutions to restore honesty and transparency. Join the conversation on how to fix online reviews.

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